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From blog to print – Print21 Magazine

Friday, 15 December 2017
By Doris Prodanovic

Luc Weisman, D’Marge.

Magazines are going online right? Not if you are men’s style oracle D’Marge with its ‘Shut Up & Take My Money’ blog, where the reverse is true. The bits, bandwidth and HTML have become ink on paper and even a major airline has taken it up. Doris Prodanovic checks out the irony of it all.

Print publishing is an environment splashed in ‘enter with caution’ signs. No matter the sector, this tumultuous industry has mostly decided that: ‘if you can’t beat ‘em, join ‘em’ and embraced digital online equivalents that, since the turn of the century, have seen both successes and failures. So, when an established online men’s style and culture blog decides its next move is to expand by launching a print magazine, the question is, why now?

Doris Prodanovic takes a look in the latest issue of Print21 magazine.

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