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EFI gets connected at user conference

Tuesday, 29 July 2008
By Print 21 Online Article

EFI gets up close and personal with its customers from around the world at a four-day Las Vegas innovative print management networking event.

The Ready, Set, Connect User Conference opened on Tuesday, 29 July at the Wynn Las Vegas and runs until tomorrow, 1 August.

Hundreds of customers gathered at the event for the chance to test the latest EFI products, voice their opinions during user group meetings, discuss industry trends and network.

"In today’s challenging economy, printers need to find every opportunity to save money and grow sales … Connect is a great four-day boot camp on how to make your business more profitable," said Marc Olin, general manager, EFI Advanced Project Print Software.

The conference also features exhibits of the latest technologies from companies such as Canon, which is hosting a break-out session very apposite for Las vegas called: Where’s the money? Adding measurable business results to customers’ document applications with digital printing.

Now in its ninth year, Connect has not deviated too far from its original vision, Olin said. "Connect 2008 goes back to its roots with a focus on print management solutions and related tools, while continuing to educate attendees on EFI’s other powerful offerings such as wide-format and digital label printing," he said.

"As our theme promises, attendees will have more opportunities to discover, innovate, integrate and thrive."

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