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Epson evolving through innovation

Friday, 05 October 2018
By Wayne Robinson

Evolution through innovation: Craig Heckenberg at the Epson lunch

Imaging giant Epson has hosted a technology lunch to highlight its evolution through innovation theme, with new launches across the board.

Leading the presentation Craig Heckenberg, general manager of the Business Division at Epson Australia, said, “It is 70 years since Epson was founded, with its focus to develop solutions for real life issues, not just technology for technology’s sake.

“R+D is key to the progress of the company, today Epson is spending upwards of US$500m a year on research and development, and that commitment is coming through in the technologies and products the business is bringing to market, with print a key part of that.”

Heckenberg pointed to Epson’s track record of innovation, reminding the audience that it was 20 years ago when Epson made inkjet contract proofing a reality, paving the way for the widespread take-up of CTP.

He said, “Epson is still leading the transition from analogue to digital printing. Today the company is innovating in four areas of commercial print; graphics, AEC, sign, and textile. Printers in all these areas can look forward to continued technological development all aimed at enabling them to operate successfully in these areas.”

At the event Epson launched its lower end T-Series printers, aimed primarily at the AEC market, but which can also be used for poster printing, and which start at less than $2000 for a 24” model.

Heckenberg says, “Epson remains committed to pushing the boundaries.”

As well as the T-Series launches the Epson lunch saw new products in business printing, projectors, photo scanning, and smartglasses. Heckenberg added that more than 30 million units of the Epson EcoTank A4 printer had now been sold.

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