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Industrial printing to hit $115bn in five years

Tuesday, 22 August 2017
By Print 21 Online Article

The global industrial printing market will grow to $114.8 billion by 2022, according to new data from print research group Smithers Pira. 

Report author Sean Smyth of Smithers Pira

Industrial and functional printing applications are all seeing growth with sectors including décor and laminates; ceramics; electronics, including displays and photovoltaics; glass; aerospace and automotive; biomedical; promotional and miscellaneous items; 3D printing; and inkjet printed textiles.

All of these are printed by a variety of specialist analogue methods and inkjet. In ‘The Future of Functional and Industrial Print to 2022’, Smithers Pira values the current market at $76.9 billion, up from $37.2 billion in 2012, but with further growth forecasted to $114.8 billion by 2022.

“Suppliers have developed new equipment that widens the applications, with new inks, coatings and functional fluids providing new properties of flexibility, adhesion and durability, together with novel capabilities in electronics and biomedical to provide specific actions,” says Smithers Pira’s Sean Smyth, the author of the report.

“While analogue printing methods – gravure, flexo, litho, screen, pad printing and foiling – are widely used, there is very strong growth in digital methods, with new inkjet inks and fluids opening many new opportunities.

“These markets do not use paper or paperboard substrates, but rather plastic, film, glass, wood, metal, ceramics, textiles, laminates and composite materials are involved. In the case of 3D printing there are plastics and metals, with some composites.”

Industrial printing takes place across the world, with manufacturers using the processes, and specialist suppliers selling to component and product manufacturers. Routes to market vary widely, with large manufacturers employing printing functions as part of their processes, and specialist print businesses supplying components.

Smyth describes the routes to market for printing as “very complex and fragmented.” Established suppliers may be manufacturers, or part of a wider supply chain. Often these companies will show less concern about the efficiency of a printing process when it is just one component of a manufacturing process. When building a car that sells for $30,000, an instrument panel that costs $100 is significant, but it is not a critical part of the cost build-up since print on that $100 panel will be worth $1-2.

The demand for ever-increasing efficiency of printing technology does not play out in the same way – until print becomes a bottleneck or the end-use market demands change. Gravure, screen, pad printing and foiling are perfectly adequate for many of the long-established applications in which they are used. In producing a beer stein or sheet of exterior architectural glass, the printing is a small component of the process and often the decoration will be integrated in the manufacturing line. In a changeover, the print setup is generally a lot simpler than the product change.

 The required skillset for this print is probably less than in commercial print or packaging; prepress production is often outsourced with screens, plates and cylinders bought in as required and reused over many years. The management of the industrial plant will concentrate on improving the methods of making the product rather than the intricacies of print technology. There is also much activity in developing routes to market, for print suppliers and equipment manufacturers, and for associated consumables supply.

 The Future of Functional and Industrial Print to 2022 is available for £4,500 ($A7,330).

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