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Issue 658 – 22 October

Every successful business creates its own value proposition. There is no template you can follow because no one else has your customers. And what they want from you is the extra value that only you can provide. This week I met with the guys from Satellite Digital in Sydney, and heard them recite their mantra. ‘Service, above and beyond.’ It’s how they’ve built up a really good business and how they differentiate themselves in the market place. Check them out.

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Patrick Howard
Publishing Editor