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Kodak master deal to transform Heidelberg

Friday, 11 December 2009
By Print21

Local Kodak distribution deal makes Heidelberg a complete graphic arts solution provider.

From 1 January 2010 HAN will become the exclusive distributor of Kodak consumables, workflow solutions and CtP equipment into the commercial sheetfed market, servicing customers throughout Australia, New Zealand and the Pacific Islands.

According to Andy Vels Jensen, managing director of HAN, and Steve Venn, managing director of Kodak Australasia, the local agreement allows both companies to deliver improved market coverage while optimising existing resources.

“The decision to consolidate our go-to-market strategy by aligning ourselves with Heidelberg offers Kodak a long-term arrangement with a world-class solutions provider in the sheetfed market,” Venn (pictured) said.

From Kodak’s perspective, Venn said the agreement would benefit customers through “the combined strengths of two market leaders both in terms of products, solutions and services to the sheetfed market in ANZ.”

The deal is another step in Kodak’s changing local presence. At PacPrint this year, Kodak announced that its Nexpress would be distributed throughout Australia by Konica Minolta.

Jensen sees enormous synergies between Heidelberg and Kodak and is optimistic of the deal. “We are confident we can shape a tremendous cooperation and achieve excellent results for our customers and employees alike,” he said.

“Through our business consulting services and our extensive research and development Heidelberg has amassed considerable knowledge on the operational and business factors that influence productivity. The quality of consumables used has a direct bearing on the efficiency of our customers’ equipment. The more control one has over the variables in a manufacturing site, the better chance one has of measuring performance and making improvements to the overall efficiency of equipment and the production process.”

In New Zealand, Frontline Technologies will work directly with Heidelberg, taking on both sales and the service aspects of the business.

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