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Kodak ushers in 2nd consumables rise for the year

Thursday, 20 April 2006
By Print21

The rises will be implemented across digital and conventional offset printing plates, proofing media, film and chemistry. Kodak attributes the increases to consistent rises in energy and raw material costs over the past several years, with details of the new pricing structure to be communicated on a country-by-country basis.

Steve Green, managing director of the GCG in ANZ, says local customers can expect the price increases to take effect in around August or September, and insists a minimum of 30 days notice will be given.

“At this stage nothing is definite for the region, but we’ll be getting a review underway soon which will involve taking a look at the changes and how they will relate to our costs ,” says Green.

“The market dynamics are unique across Australia and New Zealand and this must be taken into consideration. We’ve already had a price increase this year, so there is the need to tailor it and bring it in at the right time.”

Green says he expects printers from around the Australia and New Zealand to be understanding of the changes, and confirms Kodak is certainly under pressure, in the same way every other prepress consumables manufacturer at the moment.

“They were very understanding of the price increase earlier this year, and it wasn’t just us who were sticking our necks out at the time,” says Green.

“It’s a well publicised problem, and you only have to look at the price of aluminium on the London Metals Exchange along with increases in the price of energy to see costs are soaring. It’s in the public domain, so it won’t come as a shock to anyone.”

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