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Kornit aims for peak with new Atlas

Friday, 25 January 2019
By Wayne Robinson

Kornit Atlas: Industrial scale t-shirt and garment digital printing

Kornit Digital has launched Atlas, a new heavy-duty direct-to-garment (DTG) printer created to produce digital t-shirt and garment decoration on an industrial scale.

Supplied in Australia by Kiwo, the Atlas will deliver a typical annual production capacity of up to 350,000 impressions.

It is aimed at highly productive garment decorators, mid to large size screen printers, and, according to Kornit, businesses looking to combine digital technology with the lowest cost of ownership for a move into textiles.

It will typically be used in  flexible garment production for print-on-demand and e-commerce, producing run lengths from one to 1,000, with set-up time virtually zero according to Kornit.

The system is equipped with new recirculating print heads and comes with a newly developed ink, NeoPigment Eco-Rapid. The Atlas has a CMYKRG plus white colour gamut.

The printing engine features an enhanced version of Kornit’s HD technology, with a rip that combine to produce, according to Kornit,  the highest standards of retail quality and durability.

The Atlas comes ready for Kornit’s future releases of its cloud-based business intelligence, productivity analytics and optimisation software platforms, scheduled to be released in the second half of the year.

Omer Kulka, Kornit’s VP of marketing and product strategy, comments, “This is a huge leap forward, not only for Kornit, but also for the direct-to-garment industry as a whole. We have delivered the Atlas on the collective feedback of thousands of Kornit systems’ operators and on the experience collected from hundreds of millions of printed garments.”

The new NeoPigment Eco-Rapid ink is a main driver of the Atlas’ retail quality prints. Kornit says it provides a white ink opacity, matched to those of conventional screen inks, and meets highest durability standards on multiple fabric types. Its increased colour gamut and saturation allow for deep full tones and precise spot colour matching.

 The new Eco-Rapid ink will be integrated with new Storm HD6 and Avalanche HD6/HDK systems and will also be retrofitted to existing Kornit HD systems. Kornit intends to switch all existing HD customers to NeoPigment Eco-Rapid during the year.

Atlas can be viewed in live demonstrations at at Fespa Munich from 14-17 May.

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