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Mimaki signs up Sign Essentials

Tuesday, 13 November 2018
By Wayne Robinson

Sign Essentials now supplying Mimaki: (l-r) Tomomitsu Harada, general manager, Mimaki; Sean Strange, owner, Sign Essentials; Jason Hay, national sales manager, Mimaki

Sign Essentials is now a Mimaki dealer, with the company set to supply and service Mimaki wide format printers and other solutions thoughout Queensland, NT and northern NSW.

Sean Strange, general manager of Sign Essentials says, “Mimaki has some fantastic products that fill a few gaps in our existing offerings. We are particularly excited with the new UCJV300-160 and UCJV150-160. These innovative printer/cutters with UV-cured inks offer the ability to output high quality graphics in excellent time without the need to out-gas. This decreases production times significantly, which is great because we all know deadlines are getting shorter and shorter.”

Sign Essentials will be a one-stop-shop for Mimaki, offering sales, training, support and service as it does with its existing range of products.

“The way we do it now works well” says Solomon Ferreira, service manager at Sign Essentials. “Customers like being able to contact our team with any enquiry, knowing we can help them sort it out. We regularly visit most parts of Queensland and northern NSW already, so it will be easy for us to add our new Mimaki customers to the trips.”

Sign Essentials and Mimaki representatives have met several times over the last few weeks and have quickly developed an excellent working relationship. “We have been impressed with the professionalism of the team at Mimaki” says Strange. “It was a big decision for us, and Mimaki has respected the process we had to go through. We are definitely not replacing what we had, for us it was important we add to our offerings, and are able to offer more choice to our customers. We feel we can achieve these objectives with the Mimaki range.”

“Mimaki Australia is proud to have Sign Essentials on board with the brand” explains Jason Hay – National Sales Manager Mimaki Australia. “The excitement with the opening of our new showroom at Murarrie and partnering with Sign Essentials shows the commitment from Mimaki moving forward in Queensland. Sign Essentials has great experience in the Queensland market, especially in sales and service in Brisbane and far north Queensland. The respect that Sign Essentials has in the Queensland market, was a clear factor in adding this partnership to join our existing network. This has certainly strengthened the Mimaki model and presence for sure.”

Mimaki products are available from Sign Essentials now. The showroom is located at 20 Prosperity Place, Geebung. Sign Essentials has been selling to, supporting and servicing the Queensland sign and graphics industries since 1991.

Mimaki Queensland showroom is located 4a/20 Smallwood Place Murarrie QLD.

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