Posts Tagged ‘Excel’

  • Excel taps into world market with Thai move

    Excel Australasia is tapping into what it calls the world market with the opening of an Asian office following its acquisition of Bangkok-based software and mobile applications developer, Devsenses.

    Excel to new heights: the Forum Tower building in Bangkok where new acquisition, Devsenses, is based

    The move is part of a greater push by the Melbourne-based digital print company to position itself as a multichannel marketing communications business, tapping into what its chief executive, Ken Williams, sees as the world market.

    “Companies must continue to evolve with a clear focus, providing customers the latest tools for marketing and operating their businesses,” says Williams. “There is no longer just an Australian or Asian market. A world market operates today.”

    Excel made the move to Bangkok in April, in preparation for its May acquisition of Devsenses – a Bankok-based company that develops applications for mobile device platforms such as Android and iOS and specialises in high-end program development for markets in Asia and Europe.

    “This exciting acquisition further increases our capabilities in mobile technologies, substantially increasing and allowing for greater R&D facilities,” says Williams.

    According to Williams, the acquisition and the establishment of the Bangkok operation will not impact the digital print company’s local footprint or workforce, with 30 staff continuing local operations and 37 staff in Thailand.

    “Our Australian team will continue to grow and will provide greater customer experiences,” says Williams.