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‘Tangibly Trusted’: 17th SWUG conference

Thursday, 08 June 2017
By Print 21 Online Article

Organisers say ‘Tangibly Trusted’ was chosen as the theme of this year’s Single Width Users’ Group (SWUG) NZ newspaper technology conference to highlight “what this unique sector of the print industry produces.”

The 17th annual SWUG conference will be held at Auckland’s Waipuna Hotel and Conference Centre on August 22-23.

While the programme is still being finalised, it will include site visits to Horton Media and Paper Reclaim and will feature the SWUG Awards for Printing Excellence and Apprentice of the Year. Guest speakers include leading financial journalist and editor, Bernard Hickey.

“With over 23 years’ experience including roles with Reuters, the Financial Times Group and Fairfax Media in Wellington, Canberra, Sydney, London and Singapore, Bernard is well known to most New Zealanders,” says acting SWUG committee chairperson Ray Clarkson. “Known to sometimes express controversial views, we expect Bernard will engage in a refreshing way with our audience via a presentation tailored to cover areas of particular importance and relevance to them.”

Tangibly Trusted was chosen as this year’s conference theme to emphasise what this unique sector of the print industry produces and how it is perceived, says Clarkson.

 “Members of SWUG are entrusted to deliver high-quality print products that consumers can tangibly embrace. To emphasise and celebrate that proud role, we’ve also had a fun but strong conference logo created. It reflects elements of print via the use of CMYK, cut-outs to represent the tangible/tactile aspect of paper, imagery of people and teams working together as well as trust via the logo’s central star formed within the legs of the ‘people’.”

Online registration to the event is expected to be made available soon via the SWUG website Last year’s award winners gain complimentary attendance.

Waipuna hotel/conference centre in Auckland




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