SALES KEYNOTE FOR POWER OF PRINT

The upcoming PVCA Power of Print event will have sales coach Christina Bruce from Sellabilites as its keynote speaker, focusing in sales upskilling for print businesses.

Coming with 25 years of experience in sales and marketing, Bruce will guide attendees to the day, which is in-person and online, on upskilling and selling for value and success.

Having held leadership and training positions across Australia and the APAC region, Bruce is a staunch advocate for professional development and is committed to strengthening the relationship between sellers and buyers. Sellabilities specialises in optimising sales performance and helping salespeople establish more robust and mutually beneficial relationships with their customers.

Kellie Northwood, CEO at PVCA said, “We recognise that our members’ sales teams are adapting to a new business environment where marketing dollars are stretched thin. Upskilling our sales teams to sell based on value is essential for our future success. That’s why I recommend that all members and industry professionals either attend the summit in Melbourne, watch it from a Ricoh showroom across the country, or livestream the event with their sales teams.

“Listen to the keynote presentation, then initiate discussions within your teams to enhance your skills. Bruce is an excellent communicator, offering a no-nonsense, modular approach that is easy to follow and, I believe, highly practical for our industry.”

Sellabilities will delve into the foundational module of selling, exploring enhancing customer engagement. They will walk attendees through a proven framework to build a competitive edge in the world of sales.

Other experts at the PoP Summit will provide advice on navigating the roadmap to importing skilled labour, saving on insurance premiums without risk in 2024, and understanding changes to superannuation. Furthermore, a lively panel discussion featuring industry experts will cover sustainable packaging and future legislation, among other topics.

PoP (Power of Print) Summit
Date: Friday, 20 October
Time: 8 am–12:30 pm AEDT (The Sellabilities presentation will run from 11–11:40am)
Location: Museum Theatre, Melbourne Museum – and online

To secure your spot for Bruce’s keynote sales presentation and register for the PoP Summit, please visit the PoP Summit registration page.