Green stamp of approval for Sign-A-Rama
Perth-based Sign-A-Rama achieves Level 2 Green Stamp Accreditation.
The Joondalup company completed the four-month program in June this year and claims to be the first sign writing company in the country to do so. According to Eunice Zisani, coordinator of the Printing Industries Green Stamp program, who worked with business owner, Craig Mason, and the company’s graphic designer, the process taught them much about reducing their impact upon the environment.
Zisani believes the qualification offers the company a number of advantages in terms of how it can market itself from the competition. “From a marketing perspective, it will help to promote their services,” she said. “It shows that they are environmentally cautious in reducing the amount of waste they send to landfill.”
Management from Sign-A-Rama are pleased with the accreditation. “This recognition is a big step for us and for our customers. We are very committed to sustainable practices and take great pride in looking after the environment,” said Craig Mason, one of the owners of Sign-A-Rama Joondalup. “We do a lot of signs for companies that have environmental plans and this initiative is a great step in the right direction.”
Pictured (l-r): Sign A Rama Joondalup co-owner, Craig Mason with Green Stamp Coordinator, Eunice Zisani and Printing Industries Western Australia general manager, Paul Nieuwhof.
Zisani added that she is already working with more Sign-A-Rama franchises. Since the program started in 2003, 32 printers have gained accreditation. “Amongst the printers it has been a very popular program,” she said.