PrintEx VIDEO: Durst takes Hot Pick for mammoth flagship

Durst has won a Print21 Hot Pick for its flagship large-format printer, the P5 250 HS, on stand R28 at PrintEx.

Launched last year and distributed in Australia by PES, the printer is aimed at mid to high end users and is designed to print point-of-sale work on a variety of substrates at speeds of up to 600 square metres per hour. It includes the Durst Analytics software platform for pre-emptive maintenance as well as detailed machine and consumption data, and the Durst Workflow suite of applications.

According to Matt Ashman of Durst, the P5 250 HS is a component of the company’s new P5 concept.

“The P5 is a new ecosystem that encompasses workflow, rip software, and the whole loop from pixel to output. We help you manage your business as well as your production.

Christoph Gamper, CEO of Durst Group, says the P5 250 HS is part of Durst’s big push into large-format print.

“The new P5 platform, including workflow software and advanced service tools, represents our key strategy to further invest into large format printing technology and further afield. We believe that there is a lot to explore in this market space and the P5 250 HS is our first statement.

“In an integrated world, printers need to change as well. With the P5 family we provide tools for change and profit – and our firm commitment to continue to lead the innovation in the large format market,” he says.

The first P5 250 HS has already been sold in Australia to Mezographic, which will install the machine at its Dandenong plant in August after its display at PrintEx.