Women in Packaging meeting for breakfast

The third PKN Packaging News Women in Packaging Breakfast Forum, in partnership with the Australian Institute of Packaging, will take place on 2 April in Melbourne.

The event, which has strong industry support, will run during the two-day Australasian Packaging Conference 2020, slated for 1-2 April, at Crown Promenade in Melbourne.

Lindy Hughson, publisher of PKN Packaging News and of Print21 said, "The event will be an ideal networking opportunity, it will also be an insightful forum demonstrating how women in our industry navigate their roles and responsibilities and make a positive contribution to the workplace."

Acclaimed inspirational speaker and behavioural economics expert Sonia Friedrich will deliver the keynote address, giving insight into the unconscious behaviours that cause shoppers to pick up a product. She will show how understanding how the brain works, and applying this into packaging and design, can change behaviour choice.

Friedrich is known for her clarity in communicating her ideas, and has created business models that apply Nobel Prize-winning knowledge and experimental research in behavioural economics to shatter entrenched paradigms and transform industry.

She believes the opportunity lies in sharing brain knowledge across departments, which will create a closer relationship between packaging, design and marketing and impact bottom line revenue outcomes.

Panel Session: Passion & Purpose in Packaging

Following the keynote presentation, our panel of industry professionals will share their experience on how aligning passion and purpose can lead to business success while making a positive impact on the planet and its people.

Panellists will include co-founder of start-up The Better Packaging Company, Kate Bezar; award-winning global philanthropist and co-founder of tna, Nadia Taylor (OA); and Brisbane-based plastics researcher and PhD Candidate at the University of Queensland, Nicole Garofano (MAIP).

Panel Moderator: Lindy Hughson, Publisher, PKN Packaging News | Food & Drink Business | Print21

Time: 7.00am registration & coffee for a 7.30am (sharp) start. Event ends at 8.45am

(A full breakfast will be served during the event)

Date: 2 April

Venue: Crown Promenade

You don't have to be a woman to attend, everyone is welcome! The event is free to all AIP conference attendees. Register for the event here

The Women in Packaging 2020 event is supported by: