FESPA VIDEO: HP shows energy-saving production

HP is showing its full range of latex print systems, including the new Latex 700 and 800 series, with white ink; its hybrid and flatbed print systems Latex R1000 and Latex R2000; and its Latex 315 print-and-cut solution.

The company is also using Fespa to highlight the energy saving efficiencies on its new range of Latex print systems, which it says results in better business outcomes for its customers.

Oscar Vidal, HP manager of large format strategy, tells Print21 editor Wayne Robinson how the company is developing its solutions to meet the evolving demands of the market.