Mesh Direct wraps Sydney Town Hall
The biggest and most ornate late 19th-century civic building in the country, Sydney Town Hall, has been draped in a life-like wrap produced by grand format print business Mesh Direct, concealing the once-in-a-lifetime restoration works currently going on.
With 10 years of expertise in grand format printing, Mesh Direct was approached to create signage solutions for the project, with a brief to be sustainable yet striking.
For the first stage of the project Mesh Direct’s EcoVinyl was used to enclose the site as a sustainable hoarding solution. Eco Vinyl is composed of 100 per cent recyclable billboard skins, while maintaining “an excellent print quality” according to Mesh Direct.
Once the hoardings were installed, the second stage of the project commenced: the building wrap. To ensure visual and structural success of the building wrap, Mesh Direct engineered innovative solutions on all fronts, from artwork design to installation.
The artwork was created in stages to ensure a seamless visual experience notwithstanding the changing positions of the scaffolds as the project progressed. Once artwork was approved, Mesh Direct began preparing for installation. It used a fire-rated mesh, with rated tie points and straps to ensure what it says is “a fantastic print finish” and a sturdy attachment to the building.
Ensuring many anchoring points also guaranteed that the wrap could be installed with ease and endure high winds.
Mesh Direct is one of Australia’s leaders in grand format printing and out-of-home advertising, supplying printed signage nationwide. All of its products are printed in Australia using what it says are “superior quality materials and the finest inks on the market”.
It works with some of the largest (and smallest) Australian businesses across a variety of industries. Mesh Direct specialises in the construction. Its range of printed products includes printed banners, fence mesh, fence signage printed shade cloth, mesh banners, banner mesh, vinyl banners, printed shade cloth/scrim, and corflute.