OUTDOOR THIRD QUARTER WINNERS REVEALED
Cactus Imaging, GSP, Grand Print Services, Polly Productions and Go Transit's inhouse print production operation were the winners in the Outdoor Media Association’s third quarter Creative Collection competition.
Cactus took out the Innovation award, and the Honourable Mention in the Out of Home for Good category, in which Go Transit’s inhouse operation was declared the winner. Grand Print and GSP won the Best Use of Multi-Format, with Polly Productions getting the Honourable Mention.
There were 37 entries from OMA members including: BIG Outdoor, Blue Tongue Outdoor, Civic Outdoor, goa, GoTransit, JCDecaux, oOh!media, QMS, Scentre Group Brandspace, Shopper and TorchMedia.
Guest judges included Aldo Ferretto, creative director, The Hallway; Angelo Poli, head of sales, The Media Shop, Edwina Moller, brand manager – Bonds Brands, and Mark Buckley, general manager, Civic Outdoor.
Charmaine Modric, OMA CEO, said, “This quarter’s Creative Collection competition represented a wide range of excellent Out of Home advertisements, starting from simple, clever ideas, to big, audacious displays.”
Launched in 2013, the Creative Collection celebrates the big, bold, and audacious canvas that is OOH by recognising exceptional campaigns in each quarter. Campaigns are judged across the following categories:
• Big, Bold, and Bright
• Best Use of Multi-Format
• Best Use of Digital
• Innovation in Out of Home
• Out of Home for Good